George Munday began his career as a photojournalist on a large local newspaper in the English Midlands. He relocated to Ireland in 1979 to join Slidefile, a commercial photography studio. Ten years later, the business had grown into the largest stock-photo agency in Ireland with syndication deals – and clients – around the world. He later established the Irish Image Collection, a niche photo agency based on the Copper Coast in County Waterford. His first book, Flights of Fantasy, was published by World of Creative Dreams in 2020.